Firla

Fırla is an innovative mobile application, serving as a digital marketplace offering enticing campaigns and exclusive deals, designed for the food and beverage industry.

Fırla is designed for the food and beverage industry, enabling real-time management of deals and campaigns. It serves both consumers and restaurants, functioning as a dual-target business model that generates revenue through commissions from restaurants and advertising. The platform comprises a user-friendly mobile app for consumers and a web-based admin panel for CRM and CMS, ensuring seamless operation for all stakeholders.

Development (Agency):

Launched a Mobile App on Android, catering to both consumer and business segments, developed in collaboration with a development agency.

Rolled out a Web Application, incorporating a user-friendly CMS for content management and an Operation Management system to streamline backend processes.

Design:

Created UX/UI Designs that define the look and feel of the apps, ensuring a cohesive user experience across all platforms.

Developed Medium Fidelity Wireframes to visualize the basic layout and functionalities.

Produced High Fidelity Design to finalize the visual details and user interactions.

Crafted UI Prototypes using Figma, allowing for interactive demonstrations of the final product.

Documentation:

Compiled comprehensive Product Documentation, including Product Requirement Documentation, to guide development and ensure alignment with project objectives.

Client

Time

Design

Conducted Design Thinking Workshops to ideate and innovate, focusing on creating a user-centric design.

Developed an MVP Design to quickly bring our ideas to life, ensuring we focused on core functionalities that meet user needs.

Mapped out the User Journey to understand the interactions and experiences of our users thoroughly.

Executed UX/UI Design to create an intuitive and engaging user interface and experience.

Conducted Usability Testing to gather feedback and refine our designs, ensuring a seamless user experience.

Management

Implemented Project Management best practices to keep the project on track, within budget, and aligned with our goals.

Developed an Operations Strategy to streamline processes and enhance efficiency.

Undertook Comprehensive Quality Assurance testing to ensure the product meets our high standards of performance and reliability.